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- Kylie Jenner Unveils Bold Hair Transformation & Fans Are Obsessed With Her 'Natural' Color</p>
<p>Michelle SteinOctober 20, 2025 at 12:06 AM</p>
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<p>Kylie Jenner unveiled a bold hair transformation as she channeled her "King Kylie" era while celebrating the 10th anniversary of Kylie Cosmetics.</p>
<p>On Friday, Oct. 17, the reality star, 28, marked one decade of her wildly popular makeup and beauty brand with a celebration in West Hollywood, Calif.</p>
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<p>At the celebratory event, Jenner rocked long, pastel pink hair that matched her form-fitting latex dress. She even brought her daughter, Stormi Webster, 7, who donned a shirt with a throwback photo of Jenner with pink hair, paired with a pink shirt and shoes.</p>
<p>Additionally, her mother, Kris Jenner, donned an all-black look for the event, while sister Kim Kardashian wore a light pink, latex dress with a deep leg slip and plunging neckline. Khloé Kardashian, meanwhile, rocked a pink plaid mini-dress with stilettos, and Kendall Jenner wore a teal dress with black heels.</p>
<p>On Instagram, Kylie further showed off her look, which also featured long, pink nails, pink stilettos and several statement rings.</p>
<p>"Last night was perfect!" she captioned her Saturday, Oct. 18 update. "Thank you to everyone who came and celebrated 10 years of @kyliecosmetics. I'm so grateful. Still smiling 💗💗🫂."</p>
<p>Kris Jenner, Kim Kardashian, Kendall Jenner, Stormi Webster, Kylie Jenner, and Khloé Kardashian attend Kylie Jenner's 10 Years of Kylie Cosmetics Celebration with Friends & Family on Oct. 17, 2025, in West Hollywood, Calif. (Phillip Faraone/Getty Images for Kylie Cosmetics)</p>
<p>Another Instagram post from Kylie featured a video with a before-and-after look at her pink hair transformation as she lip-synched her new song with Terror Jr, "Fourth Strike"—and fans flooded her with praise.</p>
<p>One follower declared, "After years she finally went back to her natural hair color (pink) 😝."</p>
<p>Another fan shared, "Pastel hair yasssss 👑🔥💗" as someone else begged, "Please keep the pink."</p>
<p>"This is the kylie we know and love😭😭😭😭😭😭😭," one fan exclaimed.</p>
<p>"Finally our grown up King Kylie coming back to SERVE 🔥😍," a different follower exclaimed.</p>
<p>Meanwhile, yet another Instagram user commented, "She was always there 🩷."</p>
<p>In additional photos shared by People, Kylie was praised for keeping it real when it came to the stretch marks on her chest, with comments such as "omg I love the stretch marks" and "Finally! Unedited no filter photos! Most of us do have flaws and stretch marks."</p>
<p>However, on Kylie's Instagram post, the stretch marks appear to have been smoothed out, with one fan pointing out, "Well, yesterday a picture had stretch marks on her boobs and today they're gone" and another stating, "I love how People posts the real picture with the stretch marks that probably 95% of women can relate to but if you look at Kylie's post, no stretch marks at all."</p>
<p>In other Kardashian news, Kim made a head-turning fashion statement of her own over the weekend as she was unrecognizable in a full face mask on the red carpet at the Academy Museum Gala.</p>
<p>Next: Kylie Jenner's Dons Itty-Bitty String Bikini</p>
<p>This story was originally reported by Parade on Oct 19, 2025, where it first appeared in the News section. Add Parade as a Preferred Source by clicking here.</p>
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