Reality star Queen Mercy Atang wore a dress made of 500 loaves of bread to promote her bakery business at the AMVCAs on Saturday, May 9
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The gown, designed by Toyin Lawani, sparked social media buzz with fans praising its creativity and humor
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Atang, a former Big Brother: Naija star, thanked her team for helping her showcase her brand in a bold way
An attendee at the Africa Magic Viewers’ Choice Awards (AMVCA) made a statement at the ceremony after wearing a dress made of bread.
Reality TV star Queen Mercy Atang wore a gown comprised of 500 loaves of bread at the award show celebrating African film and fashion, in Lagos, Nigeria, on Saturday, May 9.
The striking dress by Toyin Lawani of Tiannah's Empire was designed to promote Atang’s bakery business,Swit Cakes & Desserts, she shared onInstagram.
“What other place is better to advertise my business than the AMVCA?” she told theBBCat the event.
Atang posted avideoof herself at the ceremony being helped by a group of people carrying her large skirt filled with bread onto the red carpet. In another clip posted on Instagram, Atang was seen being carefully helped into the heavy gown by several handlers in a dressing room.
Fans shared their surprised reactions to the dress on social media.
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“Real definition of I carry my business … love it,” one person wrote in the comment section of Atang's Instagram post of her dress. “Breadwinner of the century😂😂😂😂😂,” a second fan joked.
Atang rose to fame on season 6 ofBig Brother: Naijain 2021 and was previously Miss Nigeria International 2015. She hopes she can reach new audiences with her bakery business.
On Sunday, May 10, the reality star shared avideothanking her style team after her breakout look at the AMVCAs.
“Tiannah, thank you for bringing your ideas and creativity to help put my brand out there. All I wanted was a dress to show that [I] have a bakery business and you did that for me,” she said. “At first, I was scared, but you encouraged me all the way. But you were like, ‘trust me!’ … and I’m so happy.”
Several other attendees at the AMVCAs sported outlandish designs, including agown made of packets of butterworn by actress Abibat Saka, acathedral-shaped gownworn by Ghanaian fashion star Nana Akua Addo and afilm reel dressworn by Nigerian model Peggy Ovire.
The dresses have sparked an online trend of other entrepreneurs postingimagesof themselves wearing their business as a dress.
Read the original article onPeople
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